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Home Services : Norwalk The Furniture Idea

Our philosophy is simple: Create stylish, one-of-a-kind upholstered furniture in an intimate, service-oriented retail environment. That means a low-inventory investment for you and an extraordinary selection for your customers. It's this uncanny furniture store concept that makes our nearly 80 Norwalk ? The Furniture Idea stores a growing success and the right concept, at the right time.

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Norwalk - The Furniture Idea

Join the growth and excitement at Norwalk - The Furniture Idea. Our chain of over 85 stores is setting new performance rec...
Required Capital: $495,000 - $600,000
Net Worth: $750,000+



Our philosophy is simple: Create stylish, one-of-a-kind upholstered furniture in an intimate, service-oriented retail environment. That means a low-inventory investment for you and an extraordinary selection for your customers. It's this uncanny furniture store concept that makes our nearly 80 Norwalk ? The Furniture Idea stores a growing success and the right concept, at the right time.

NORWALK is responding to an unprecedented move by consumers to spend more time and money in the home. It's called the "cocooning" trend. The sales of home oriented products and home furnishings in particular are growing rapidly. And for customers seeking custom quality and value combined with style and comfort, no one can meet their needs better than Norwalk.

NORWALK is changing the way customers buy upholstered furniture. Shoppers choose from hundreds of styles and over a thousand fabrics and leathers to create their own custom look. Thanks to outstanding print and digital catalogs, actual product inventory requirements are minimal. And, since each sale starts with a customer deposit and full payment is received on delivery, cash flow in Norwalk - The Furniture Idea franchise is the best in the industry.

NORWALK was founded in 1902 and is still owned and operated by the founding family. The manufacturing division operates one of the world's largest custom furniture factories, producing over 800 pieces every day, and shipping it on its own fleet of trucks. NORWALK controls the entire process, from the wood plant in Cookeville, Tennessee to the $5 million inventory in fabrics and leather. Everything is geared to give our franchisees the most competitive advantages in retailing.

IN BUSINESS FOR YOURSELF, NOT BY YOURSELF.

When it comes to franchise support, NORWALK believes in putting the experience of the entire team to work. You're surrounded by qualified professionals, each with years of experience in his or her area of expertise. What this means is that NORWALK is committed to your success. Just a portion of our support includes:

  • Financing Assistance
  • Site Selection and Real Estate Negotiations
  • Initial and Ongoing Training
  • Complete Advertising and Marketing Support
  • Comprehensive Operating Manuals and Videos
  • Extensive Ongoing Operational Support
  • Merchandising Programs and Design Assistance

With input from the entire system, including franchisees, we continue to upgrade and improve as times and trends change. We believe that providing this level of retail support is critical to the success of our franchise.

SO HOW MUCH IS IT?

The total investment in a NORWALK - The Furniture Idea franchise averages around $495,000 and includes everything you need to open including some initial working capital. Naturally, this can vary depending upon the market costs, the type of site, and other factors. Of this amount, you'll need a minimum of 30% to 35% in available cash plus the financial ability to borrow the remainder. NORWALK has special arrangements with various financial institutions that could be a big help - you'll want to talk to our franchise department to see if you qualify.

LEARN MORE

If Norwalk - The Furniture Idea sounds like an opportunity worth investigating further, here's the place to start. Take a minute to tell us a little about yourself, and we will begin sharing the information that will allow you to make an informed business decision.

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